Megan Fox's softer version delivers the same sultry effect. Line the inner rims with black or brown liner, then smudge along the top outer corners. Apply a wash of taupe shimmer across the lids and blend.

Using the same shadow, line the lower lashes and place a dot at the inner corners to instantly brighten up eyes. "A few individual lashes placed at the outer corners finish the look", says makeup artist Beth Bender.